About FOF

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Focus On Fitness

Louise_New2Focus On Fitness was founded and established by Louise Boland in 1981. Louise took her hobby of running and turned it into a business. Her love for fitness instilled in her the desire to help others become physically fit. With Louise at the helm, Focus On Fitness is a truly unique owner operated facility.

Louise operated her first business by teaching aerobics classes in church basements and school gymnasiums. Along with the demand for her to teach more classes, came the desire to expand. Louise opened her first “studio” (health club) in Ashland in 1987 and expanded it in 1990.

Always remaining state of the art, Focus On Fitness was the first club in the area to have a wooden floor for group fitness classes. In 1994 Focus On Fitness was the second club in Massachusetts to offer a Spinning program, and continues with that trend by regularly updating the SPIN bikes with latest equipment. Focus On Fitness took the area by storm and was featured as Metro West’s best health club many times in the following years.

Focus On Fitness's first expansion came in May 1999, moving to Framingham. In May of 2015, Focus on Fitness opened a brand new upscale 15,000 square foot facility located at 290 Eliot St., Ashland. The club is located on the second floor and continues to bring the best in health and fitness to its members and the Metro West area. Striving to remain cutting edge in the industry, Focus on Fitness is equipped with state of the art equipment and free weights. Also under this one roof is the areas only boutique group fitness programs, each with their own room: Group Fitness, Spinning, Hot Yoga, Functional Training. With over 30 group fitness classes a week, there is something for everyone at Focus on Fitness. Our highly dedicated instructors, with many years of experience, make Focus on Fitness’s group fitness programs number one in the area.

Today, Focus On Fitness continues to offer programs that meet the fitness needs of all individuals across a wide range of different fitness levels and interests. Our mission statement is to help everyone get started with making fitness a regular part of their lifestyle. If you already ‘work out’, we are here to help challenge and interest you in ‘raising the bar’ and having fun while doing it! We offer an exceptionally clean and friendly environment that is comfortable and not intimidating. Focus On Fitness is a fully staffed operation with a highly professional staff that greets you by name. Come and experience the difference. Reap the rewards of becoming a healthier, happier you!